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Culture
April 18, 2025
4m read

The launch of Haidilao and Harper's Bazaar's "food-shion week" this week.

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The launch of Haidilao and Harper's Bazaar's "food-shion week" this week.


On april 11, the 31-year-old chain's "birthday" () event and fashion preview, not to miss out on this opportunity, haidilao, china's hot pot chain, joined up with for a "food-shion week" () event and fashion preview, not to miss out on this opportunity.


The congee base was co-developed with lung dai (), the hong kong chef who inspired stephen chow () film the god of cookery (1996)), where they provided fans with a "immersive" culinary experience.


(1996)) other highlights include: the god of cookery (, 1996).


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In the spring, the festival and fashion exhibition were largely focused on the theme of "songchigan" (chinese quince) drink, with fish skin, bamboo shoot salad, matcha tiramisu, and a yunnan "sour papaya" (chinese quince) drink.


On haidilao's social media pages, dai and the hosts discuss the menu, while the catwalk's style was more experimental, inspired by the menu's ingredients.


The new menu on wechat, china's twitter equivalent, includes smaller portions and lower prices for those eating alone or wanting more variety.


Haidilao is trying to harness the foodies' strength with a step-by-step guide to 2025 dao insights & dash; see how this popup was set up in our step-by-step guide: https://www.wppopup.com/guides/auto-announcement-popups/.


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