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The most popular sporting event in china at the start of summer is an amateur football league, affectionately known as the su super league.
The first season of the amateur league was played between the province's 13 cities.
It quickly became an online phenomenon thanks to the internet.
The phenomenon is due to the different cities and regions in the country.
There are very different cultures and dialects in the province.
The joke was that the winner of the league title would become the new capital of the province.
The su super league began as a grassroots amateur competition but quickly gained support.
The weekend of 14 june saw jiangsu become the top destination in china due to the amateur.
With the help of food delivery platforms, this raised awareness of local delicacies and boosted jiangsu cuisine around the country.
The matches attracted big names in business eager to sponsor the league.
The platforms have been locked in a marketing battle since before the 618 shopping festival began.
The food delivery giant uses the expression "", which means "great dish", to describe its slogan.
It took a less combative approach to launching a support pack after becoming an official sponsor of the league.
It created a music video for its campaign and designed a poster for each of the 13 teams.
City marketing has become one of the hottest topics in recent years.
It has become one of the hottest topics in recent years, as local authorities look for ways to boost tourism to their cities.
As , to build their brand, or, as the chinese say, their “ip”.
Since the league is long and the participating teams are diverse, it may avoid “one-trick” marketing, like tianshui’s dependence on its malatang, and instead, like the more sustainable the approach seen in harbin is to build multiple destinations.
