# News

Subscribe to our newsletter
Sign up to our weekly newsletter to receive exclusive articles on what’s happening in China.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Delete Icon
Culture
June 30, 2025
4m read

Sealy and Tim Hortons team up to wake you up.

Image Illustration

Sealy and Tim Hortons team up to wake you up.


Sealy and tim hortons are teaming up for a summer campaign that encourages a full-day mindset.


Two themed concept stores in shanghai are open, designed around the message: customers who make a purchase during the campaign will receive a red-and- blue color-block mug.


ImageImage

They can also scan a sleeve code to enter a giveaway for sealy’s (worth 26,399 rmb, about 3,680 usd), sleep kits, flannel throws, and other perks.


The collab reflects a shared focus on healthy living.


As the brands put it: they are serving up rest and energy from bed to brew.


Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Read next
# Tech
# Shanghai
# Brands
# News