From WakuKU to the British Fuggler, meet the murderers.

The challenge faded when no one lived up to the claim that their products were the "iphone killer".

Labubu, the collectable toy with a mischievous grin from pop mart, has taken the world by storm, but now it’s time for the labubu killers.

The name wakuku sounds questionably similar to its competitor.

It also looks the part with its vinyl and plush group made the leap from education into the toymaking business.

As one of letsvan's original intellectual property, wakuku now has its own offline stores and has accumulated celebrity endorsements, including david beckham.

Following in labubu’s footsteps on the path to success.

Fuggler from the uk is another potential competitor spotted by netizens for its “ugly cute” (丑萌) aesthetic, but perhaps leans harder on the “ugly” side as the name implies (funny-ugly monsters, not the word you’re thinking about).

There are reports that the toy’s imposing teeth come from the main inspiration for the design:.

Lafufu is the name of one of many of labubu.

Fakes are included because they may as well be the actual “labubu as the brand tries to battle fatigue and saturation, they may face less direct competition since they are positioned.

Pop mart has been working to shift away from being just a blind box maker and towards being an intellectual property company.