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Culture
March 27, 2025
4m read

Detective Conan x Detective Conan collab taps into China's 500 million anime fandom.

Image Illustration

Detective Conan x Detective Conan collab taps into China's 500 million anime fandom.


Since the launch, chinese fast-food chain kfc's latest collaboration, detective conan (, or in chinese) has been a part of the chinese social media.


The merch they received with their meals has been flooded with diners showing off the merch they received with their meals, and there is even a section for takeaway customers on how to get their desired merch.


(, guzi) the special edition toy is a version of the conan's figurine, which can double as a water pistol.


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Many netizens, on weibo, china's official website, are posting their toys without the hashtag, although others, such as wechat, are posting their toys on the website.


The special edition of takeaway orders orders to use notes to get the toy you want to avoid the disadvantage online orders have, as many offline customers ask the staff members for the model they like.


The kfc partnership brings not only the current popularity of the animated series but also the y2k nostalgia, as many who queue for and collect these toys are nostalgic.


2025 dao insights & dash; this popup was not children or parents, but young adults who grew up with conan (who does not age): https://www.wppopupmaker.com/guides/auto-announcement-popups/.


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